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Social Media Management

Social Media Management is a service provided to people to use social media platforms such as Facebook, Instagram, LinkedIn, Twitter etc. to promote a product or service and create brand awareness. Most social media platforms now have built in analytic tools which allows companies to track the progress, engagement and success of a post.

Social Media platforms have so many benefits, some of which include; allowing companies to interact and build relationships with other companies and potential customers, also lets people/businesses share your posts which results in reaching more people and driving traffic to your social media and/or website. This can be used for marketers and managers to track and respond to consumer identified problems and detect market opportunities. Social Media has become very popular, with almost everybody having multiple social media accounts it’s important to get involved and connect with your followers through these platforms.

Customers see your social media as a direct way of communicating with you and your business. This is why it is essential to have a social media presence. Social media also allows for potential customers to gain some trust in your business and proves to them that you do exist by being active and posting the correct content and images. Another benefit of having social media platforms is, when someone types your business into Google your social media platforms show up, this is great for link building from Google to your social media pages to your website.

Social Media Platforms

Why Social Media Marketing?

Social media marketing increases  your brands awareness and links you to new customers. A company’s social media presence, when done correctly, tells consumers that their brand is active and focused on thriving communication with customers.

We look after your online presence as if it were our own, strategizing new ideas to increase traffic, brand awareness and generate new leads.

Social Media Graphics

A social graphic that is visually appealing, automatically increases the chances of it being liked, commented upon or shared by your visitors.

Making an impression with your graphics is crucial as most social media users are captivated by visuals.

We create social media graphics that are unique and in your best interest.

Social Media Ads

It’s becoming harder for a business to gain organic traffic on social media. Nearly everyone in the world is on social media, multiple times a day which is why it is the best platforms to advertise on. Advertising on social media helps increase sales and conversions, grows your social presence and improves engagement and followers.

We construct an advertising strategy based on your brand, data and audience to deliver the right ad to the right audience, ensuring a strong return on investment.

Choosing the right social media channels depends on your target audience, which social networks they will most likely use, as well as your competitors and what social media platforms they are on.

Facebook

Businesses can reach a wide audience of people on Facebook as it is the most popular social platform. Facebook’s ads targeting options are limitless, you can really be specific about the people you want your ad to show to – no wasting money advertising to people who don’t need to see your ad. Facebook Ads are really affordable which can really help businesses on a budget.

Instagram

What’s great about Instagram is that Facebook owns it. This is great news when advertising because the two are linked. When you create an ad on Facebook you can allow it to advertise on Instagram using your Facebook Ad at no additional cost! Your Instagram Ad will look exactly like your Facebook Ad or you could make it completely different. We create the ad to be the right size for mobile as Instagram and Instagram stories have different dimensions to each other and to Facebook.

LinkedIn

LinkedIn is significant for B2Bs that want to make professional connections. Their ads are very similar to Facebook as you can really be specific about who you want your ad to be shown to, even more so because you can target specific people and companies.

Social Media Benefits

  • Faster, easier communication
  • Increase brand awareness
  • Drive traffic to your website
  • Customer feedback
  • Track competitors
  • Boost organic visibility
  • Impress potential customers
  • Boost sales
  • Branding
  • Build relationships
  • Social customer service
  • Reach large audiences

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Feel free to contact us at any time.

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